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Cookie Policy

Last updated: April 2nd, 2024.

This Cookie Policy ("Cookie Policy” or “Policy”) applies to the websites operated by or otherwise provided to you by Natural Intelligence Ltd. (respectively, the “Site/s”, and “NI”, “us” or “we”). By accessing and using the Site, you consent to the use of cookies, as described in this Policy.

We expressly reserve the right to modify this Policy from time to time. If there are any material changes to this Cookie Policy, you will be notified via the Site/s. We encourage you to periodically review this page for the latest information on our privacy practices. Your continued use of the Site constitutes your agreement to be bound by such changes to this Policy. Your only remedy, if you do not accept the terms of this Policy, is to discontinue use of the Site or to refuse to accept cookies by using your browser’s settings.

This Cookie Policy is an integral part of our Privacy Policy and terms and definitions we used and explained in the Privacy Policy will have the same meaning in this Policy. This Policy explains:

What cookies are

Which cookies are used when you access and use the Site

How third parties use cookies on the Site

Your cookie options

Interest-Based Advertising

1. What Cookies Are?

A cookie is a small text file that is stored in your web browser that allows the Site or a third party to recognize you, as a visitor (and not as an individual). Cookies might be used for the following purposes: (1) to enable certain functions; (2) to provide analytics; (3) to store your preferences; and (4) to enable ad delivery and behavioral advertising.

Cookies can either be session cookies or persistent cookies. A session cookie expires automatically when you close your browser. A persistent cookie will remain until it expires, or until you delete your cookies from your browser. Expiration dates are set in the cookies themselves; some may expire after a few minutes while others may expire after longer periods. Cookies placed by the website you’re visiting are called “first-party cookies,” while cookies placed by other entities are called “third-party cookies.”

Cookies are many times used with a pixel tag on the Sites. Pixel tags (also known as web beacons or clear GIFs) are typically transparent graphic images placed on a website. These pixels are used in combination with cookies to measure the actions of visitors' journey from the original website via our Site to the Partners’ website. For example, we, or our Partners may use pixel tags to track interactions on the Site/s or to understand referrals to Partners from our Site/s, or, for retargeting purposes, as we described in the Privacy Policy, or other interest-based advertising as further explained in section 5 below.

2. What cookies are used for when you use the Site?

When you access and/or use the Site or interact with the services, we or a third party may place a number of cookies in your browser. Some of the cookies will only be used if you use certain features or select certain preferences, and some cookies will be used for a longer-term purpose, as described in our Privacy Policy.

We also work with and permit certain third parties, including, but not limited to advertising networks and website analysis firms, to place cookies on your computer or browser when you click or otherwise interact with advertisements that are featured on our communications with you, such as within our e-mail marketing. These third-party cookies and analogous technology are used to gather non-PII about your activities on our emails and third party sites you may visit to serve you with advertisements that are relevant to your interests and preferences while you are on third party sites. Some of these third parties participate in the Digital Advertising Alliance (“DAA”), an industry self-regulatory program to give consumers a better understanding of and greater control over ads that are customized based on their online behavior across different websites. To learn more and make choices about preference-based ads from participating third parties, please visit the DAA website at https://youradchoices.com/.

Each cookie serves one of the following purposes:

Essential Cookies: These first-party cookies allow users to use a feature of the Site such as: (i) remaining logged in, (ii) calling our Partner through the Site or (iii) making purchases.

Analytics Cookies: These cookies track information about how the Site/s are being used so that we can improve them and report on our performance. We may also use analytics cookies to test new ads, pages, or features to see how users react to them. Analytics cookies may either be first-party or third-party cookies.

Preference Cookies: These first-party cookies store your Site preferences.

Ad Targeting Cookies: These third-party cookies (also known as “behavioral” or “targeted” advertising are placed by advertising platforms or networks in order to: (i) deliver ads and track ad performance, and (ii) enable advertising networks to deliver ads that may be relevant based upon your activities.

3. How do third parties use cookies on the Sites?

Third-party entities like analytics, third-party vendors, or ad networks generally use cookies to collect user information on an anonymous basis. They may use that information to better understand users’ activities on the Site and other websites that they visited immediately after.

4. What are your cookie options?

If you don’t like the idea of cookies or certain types of cookies, you can change your browser’s settings to delete cookies that have already been set and not accept new cookies. To learn more about how to do this, visit the help pages of your browser. Please note, however, that if you delete cookies or do not accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

You may also opt-out of third party cookies by following the instructions provided by each third party in its privacy policy.

5. How to manage cookies?

Cookies help you to get the most out of our Site/s and services. If you do disable cookies you may find that certain sections of our Site do not properly function.

How to disable behaviorally targeted advertising cookies

If you are concerned about behaviorally targeted advertising cookies (which serve you advertisements based on your use of the Website and other websites), users based in the European Union can visit www.youronlinechoices.eu and users based in the US can visit http://www.aboutads.info/choices for more information.

How to enable and disable cookies using your browser

Google Chrome

Click the wrench icon on the browser toolbar >> Select Settings >> Click ‘Show advanced settings’ >> In the “Privacy” section, click the ‘Content settings’ button

To enable cookies in the “Cookies” section, pick ‘Allow local data to be set’, this will enable both first-party and third-party cookies. To allow only first-party cookies pick ‘Block all third-party cookies without exception’

To disable cookies, in the “Cookies” section, pick ‘Block sites from setting any data’ 

Note there are various levels of cookie enablement and disablement in Chrome. For more information on other cookie settings offered in Chrome, refer to the following page from Google: http://support.google.com/chrome/bin/answer.py?hl=en&answer=95647

Microsoft Internet Explorer 6.0, 7.0, 8.0

Click on ‘Tools’ at the top of your browser window and select ‘Internet Options’ >> In the options window navigate to the ‘Privacy’ tab

To enable cookies: Set the slider to ‘Medium’ or below

To disable cookies: Move the slider to the top to block all cookies

Note there are various levels of cookie enablement and disablement in Explorer. For more information on other cookie settings offered in Internet Explorer, refer to the following page from Microsoft: http://windows.microsoft.com/en-GB/windows-vista/Block-or-allow-cookies

Microsoft Edge

Click on the “More” action button on the toolbar, and select Settings >>Search for View advanced settings and click on it >> Under Cookies section, select either “Don't block cookies” (default) or “block only third-party cookies” >> Restart Edge.

Mozilla Firefox

Click on ‘Tools’ at the browser menu and select ‘Options’ >> Select the Privacy panel

To enable cookies: Check ‘Accept cookies for sites’

To disable cookies: Uncheck ‘Accept cookies for sites’

Note there are various levels of cookie enablement and disablement in Firefox. For more information, refer to the following page from Mozilla:http://support.mozilla.org/en-US/kb/Enabling%20and%20disabling%20cookies


Click on ‘Setting’ in the browser menu and select ‘Settings’ >> Select ‘Quick Preferences’ 

To enable cookies: check “Enable Cookies”

To disable cookies: uncheck “Enable Cookies”

Note there are various levels of cookie enablement and disablement in Opera. For more information on other cookie settings offered in Opera, refer to the following page from Opera Software: >http://www.opera.com/browser/tutorials/security/privacy

Safari on OSX

Click on ‘Safari’ at the menu bar and select the ‘Preferences’ option >>Click on ‘Security’

To enable cookies: In the ‘Accept cookies’ section select ‘Only from sites you navigate to’

To disable cookies: In the ‘Accept cookies’ section select ‘Never’

Note there are various levels of cookie enablement and disablement in Safari. For more information on other cookie settings offered in Safari, refer to the following page from Apple:>https://support.apple.com/en-us/guide/safari/sfri11471/mac

All other browsers

Please look for a “help” function in the browser or contact the browser provider.

How to manage your cookies?

Most internet browsers are initially set up to automatically accept cookies. As we explain above, you can change the settings to block cookies or to alert you when cookies are being sent to your device.

Please be aware, that if you disable the cookies that we use, this may impact your experience while on the Site, for example, you may not be able to visit certain areas of the Site or you may not receive personalized content or information when you visit a Site.

6. Interest-Based Advertising

We and third parties engage in interest-based advertising provided by vendors in order to deliver advertisements and personalized content that we and other advertisers believe will be of interest to you. To the extent third-parties are using cookies or other technologies to perform these services, the Site does not control the use of this technology or the resulting information for online, mobile, or email advertising, and is not responsible for any actions or policies of such third parties.

If you have any questions about our Cookie Policy, you may contact us through this form.

The Third-Party Cookies We Use


We use various products and features provided by Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Analytics

Our services use the analytic tools of Google Analytics. Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how you use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Please note the fact that Google Analytics is supplemented by the code "gat._anonymize();" on this website to guarantee the anonymized collection of IP addresses (so-called IP-masking).

In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore, you can prevent Google's collection and use of data (cookies and IP address), for more information, please click here.

Further information concerning the terms and conditions of use and data privacy can be found here.

Google Dynamic Remarketing

We use Google Dynamic Remarketing to advertise our site across the Internet, in particular on the Google Display Network. Dynamic remarketing will display ads to you based on what parts of our websites you have viewed by placing a cookie on your web browser. This cookie does not in any way identify you or give access to your computer or mobile device. The cookie is used to indicate to other websites that "This user visited a particular page, so show them ads relating to that page." Google Dynamic Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you.

If you do not wish to see ads from our site, you can opt-out of Google's use of cookies by visiting Google's Ads Settings. For further information visit Google's Privacy Policy.

Google AdWords

We use Google AdWords to advertise our site across the Internet, in particular on Google search.

If you do not wish to see ads from our site, you can opt-out of Google's use of cookies by visiting Google's Ads Settings. For further information visit Google's privacy policy.

DoubleClick by Google

DoubleClick uses cookies to enable interest-based advertisements. The cookies identify which ad has been shown in the browser and whether you have accessed a website through an ad. The cookies do not collect personal information. If you do not wish to see interest-based ads, you can opt-out of Google's use of cookies by visiting Google's Ads Settings. For further information visit Google's Privacy Policy.

Bing by Microsoft

We use Bing by Microsoft (offices at 555 110th Ave NE; Bellevue, Washington 98004, USA, “Bing”) to advertise our site across the Internet, in particular on Bing search.

For further information visit Microsoft's privacy policy.


We use retargeting tags and Custom Audience provided by Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304 USA, "Facebook").

Facebook Custom Audiences

In the context of interest-based online advertising, we use the product Facebook Custom Audiences. For this purpose, a non-reversible and non-personal checksum (hash value) is generated from your usage data. That hash value can be transmitted to Facebook for analysis and marketing purposes. The collected information contains your activities on our site (e.g. browsing behavior, visited subpages, etc.). Your IP address is transmitted as well and used for geographical control of advertising. The data collected is transmitted to Facebook only in encrypted form and remains anonymous to us. This means that we cannot see the personal data of any individual user.

For more information about the privacy policy of Facebook and Custom Audience, please check Facebook Privacy Center or Meta Pixel Info. If you do not want data acquisition via the Custom Audience, you can disable the Custom Audience here.

Facebook Conversion Tracking Pixel

This tool allows us to follow the actions of users after they are redirected to a provider's website by clicking on a Facebook advertisement. We are thus able to record the efficacy of Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Facebook is able to connect the data with your Facebook account and use the data for its own advertising purposes, in accordance with Facebook's privacy policy found here. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes. By using the website you agree to the data processing associated with the integration of Facebook pixel.

Please click here if you would like to revoke your permission.


We use Hotjar Ltd (Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe) in order to better understand our users’ needs and to optimize the service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback.

Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf. For further details, please see the ‘About Hotjar’ section of Hotjar’s support site.


We use technologies from Connexity, Inc. (primary offices located at 2120 Colorado Ave Santa Monica, California, US. “Connexity”) to offer our users attractive deals from various online retailers through our email marketing activities. You may opt-out of having Connexity collect your information when visiting Connexity website. You can read more on how to do that by clicking here. For further information visit Connexity's Privacy Policy.


We use technologies from Invoca, Inc. (Offices located at 419 State Street Santa Barbara, CA 93101, “Invoca”) to adjust our phone-based advertising campaigns in order to approve their quality and billing

For further information visit Invoca Privacy Policy.

Some of our websites include the following cookies:

Active Prospects and Jornaya

We use ActiveProspect’s TrustedForm Script and Jornaya script to independently document users’ consent to be contacted. These tools are embedded on certain pages on our website and collect the following information when you interact with the page(s) where the script is present: page URL, mouse movements and clicks, contact information inputted by the user, a snapshot of the page, including IP address of the user’s computer, time on the page, date and time that the tools script were loaded, as well as the date and time of the various user interactions with the page, and HTTP headers from the user’s browser. For more information about ActiveProspect’s data use and collection policies and practices and Jornaya data use and collection policies, please review:

ActiveProspect Privacy Policy, located here.

Jornaya Consumer Privacy Policy, located here.


We use technologies from Poptin Ltd. (Offices located at Aluf Kalman Magen St 3, Tel Aviv-Yafo, "Poptin") on this site to personalize your online experience. This allows us to adjust our advertising campaigns and provide you with better offers. To do so, we may automatically collect information about your online activity on the website, such as the web pages you visit, the links you click, and the searches you conduct on the website.

For further information visit Poptin’s Privacy Policy.


We use technologies from TikTok Pte. Ltd. (Offices located at 5800 Bristol Parkway, Suite 100, Culver City, CA 90230, USA, "TikTok") on this site to personalize your online experience. This allows us to adjust our advertising campaigns and provide you with better offers.

For further information visit TikTok’s Privacy Policy.


We use technologies from Yandex LLC. (Offices located at 16 Lva Tolstogo Street, 119021 Moscow, Russia, "Yandex") on this site to personalize your online experience. This allows us to adjust our advertising campaigns and provide you with better offers. To do so, we may automatically collect information about your online activity, such as the web pages you visit, the links you click, and the searches you conduct.

For further information visit Yandexs Privacy Policy.


We use technologies from UserWay Inc. (Offices located at 1007 N. Orange St., 10th Floor Wilmington, DE 19801 USA, "UserWay") on this site to give accessibility tools and features on our Site.

For further information visit UserWay’s Privacy Policy.